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What is the full form of DS Group


DS Group: Dharampal Satyapal Group

DS group stands for Dharampal Satyapal Group. It is a leading multi-diversified conglomerate. Its turnover in FY 2015-16 was more than Rs. 7,700 crores. The product portfolio of DS Group kept evolving over the years and today, it offers a wide range of products and services like spices and beverages, mouth fresheners, dairy, confectionary, tobacco, hospitality services, packaging solutions and agro forestry.

Vision

To be a leading quality & innovation driven global conglomerate

Mission

To constantly strive to achieve excellence in all our endeavors to create sustainable value for our stakeholders and the community at large

DS full form

Milestones

Tobacco & similar products

  • In 1948, it introduced quality chewing tobacco.
  • In 1964, it introduced the first flagship brand ? BABA.
  • In 1979, Tulsi Zarda and in 1990 Tulsi Mix was launched in the market.

Mouth Fresheners:

  • Tansen Mouth freshener was introduced in 1976.
  • In 1983, Rajnigandha re-defined the mouth freshener category.
  • In 2002, it launched Baba Elaichi and Supari.
  • In 2013, it introduced Silver coated cardamom seeds by the name of ?Rajnigandha Silver pearls?.
  • In 2015, it launched Rajnigandha Clove, a variant of Rajnigandha

Confectionary:

  • In 1999, it launched PASS PASS, a natural assorted fun mix.
  • In 2012, it introduced Pass Pass Chingles, a mini chewing gum.
  • In 2015, it entered into candy segment with Pulse.

Food & Beverages:

  • In 1987, it introduced Catch free-flowing salt and pepper table top dispensers.
  • In 1996, it launched Catch Silver Foil.
  • In 2000, it started producing a wide range of kitchen spices.
  • In 2003, it introduced clear flavoured drink.
  • In 2013, it launched Catch Miniz, an international range of flavoured salts and seasonings.

Dairy:

  • In 2011, it entered into Dairy Business.
  • In 2013, it introduced Brand Ksheer.

Rubber:

  • In 2006, it has established a state-of-the-art heat resistant latex rubber thread plant in North East.

Hospitality:

  • In 2000, it entered into hospitality sector with the acquisition of Hotel Manu Maharani, Nainital.
  • In 2013, it established ?Namah?, a beautiful resort in Jim Corbett.
  • In 2014, it opened Radisson Blu DS Hotel, a five star hotel at Guwahati in North East.
  • In 2015, Crown Plaza DS Hotel opened in Jaipur.

Agro Forestry:

  • In 2006, it entered into Agro Forestry business.

Packaging:

  • In 2001, DS Canpac started providing world class eco-friendly packaging solutions.
  • In 2007, it set up a flexible packaging laminate unit in Guwahati.

Brief History

  • In the year 1929, the founder of DS Group, Shri Dharampal Ji set up a small perfumery shop in Chandni Chowk, Delhi.
  • Dharampal ji's son Satyapal ji continued the legacy, he inherited the qualities of high virtues and innovation to excel in the business. He blended tobacco with various exquisite fragrances.
  • In 1964, under the stewardship of Satyapal ji, the first branded chewing tobacco BABA was introduced.
  • In 1987, it entered into Foods and Beverages with the launch of innovative tabletop sprinklers.
  • In 1999, it started providing confectionary items like chewing gum (pass pass), candy (pulse) etc.
  • In 2000, it started providing hospitality services and set up various hotels and resorts.
  • In 2006, it started acquiring wasteland to cultivate medicinal and aromatic plants.
  • In 2007, it started providing eco-friendly packaging solutions.

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